The arena of Photography has grown remarkably in the last couple of years. Photography had traditionally been limited to events, marriages, and films. Still, in recent years, the boom of e-commerce, advertising, mass media, and related fields has created a significant market for expert photographers.
The frenetic life schedule that people obey these days is challenging to keep up with. All of us have become profoundly dependent on multiple websites for clothing, cosmetics, food, etc. It has led to a massive demand for good photographers in the commercial field, such as fashion photography and food photography, sports photography, wildlife photography, pet photography, etc., that have gained popularity.
Become a Photographer in India
1. Take a Course
To build a career in the digital photography business, you need to stay updated with the new techniques and equipment. You can get a qualification in Photography (Bachelor’s or Master’s) or proceed with diploma courses, the duration of which may vary between 3 months and one year.
Some institutes that render an Undergraduate diploma/degree
- Jawaharlal Nehru Architecture and Fine Arts University, Hyderabad
- NIP, Mumbai
- Delhi College of Photography, Delhi
- Sir J. J. Institute of Applied Art, Mumbai
- MCC, Jamia Milia Islamia, New Delhi
- Symbiosis School of Photography, Pune
- Raghu Rai Centre of Photography, Gurgaon
- IIDAA, Kolkata
Graduating from such institutes will help you hone your existing skills, eradicate your flaws, develop your knowledge, and will, thus, help you progress.
2. Understand the Basics
Registering yourself in a course will support you comprehend the basics of Photography, like:
- Framing (Close-up, Mid-shot, Aerial shot, etc.)
- Rule of thirds, which is the order of the subject to produce a more appealing image.
- Shutter Speed, also known as exposure time, helps create dramatic effects by freezing or blurring motion.
- Understanding these basics will help you take balanced and exciting photographs.
3. Participate in Competitions/ Take up Internships
Participating in photography competitions and events can allow you to grow, recognize your strengths, and develop your skills. They give you a chance to get your work evaluated and critiqued by a panel of judges with the requisite knowledge of the field. Teaching their suggestions improves your work and motivates you to outdo yourself in the next task. Do internships, explore freelance opportunities, engage in pro-bono work for cafes and products, or take up employment in any genre of photography you’re interested in. It will allow you to meet and network with like-minded people.
4. Create a Niche for Yourself
It is essential to experiment with different genres that allow you to gain knowledge about other areas of Photography. Venturing out into various domains will help you understand your areas of strength and help you build up your expertise in the areas of your choosing. Try to carve a niche in your chosen area of Photography.
5. Create a Portfolio/ Blog/ Website
Showcasing your skills is as important as doing good work. A portfolio, blog or website can easily be turned into your marketing brochure. Making a portfolio communicates your views, abilities, skills, etc., and gives you a professional outlook. When you have a blog/ website, you can showcase your work to increase your chances of
getting noticed. There are many sites and online societies where you can learn to create your portfolio, such as Portfoliobox, SmugMug, format.com, Fabrik, Folio, FolioHD, 500px, Paulakluth, ASCD, 1X etc.
6. Equipment needed for Photography
Good equipment matters. World-class equipment, like IMAX Cameras or DSLR cameras, ensure the quality and angle of pictures. A lens is essential to provide diverse shot options. Choose from different kinds of lenses, depending on the style of photography you like.
7. Some Additional Tips
Go with your budget. Start with a point-and-shoot or a mobile camera. You may shift to a DSLR after ensuring your interest, talent and passion for the field. Try out cameras such as Canon, Nikon or Sony. It allows to play around with various manual settings and deliver detailed, high-definition pictures. It is advised to sample a few cameras and lenses before making such a significant investment. Photography provides the flexibility of working with corporations, e-commerce websites, magazines, and independently as a freelancer. Being a highly technical field requires precision, a good eye for lighting and detail, and patience to go with it.